Senior Director, Growth Marketing
💰 $80,000 – $130,000/yrMarket estimate · not provided by the employer
Job Description
About the Role
Calendly is seeking an experienced Senior Director of Growth Marketing to lead customer acquisition, retention, and revenue growth initiatives across digital and lifecycle channels. This strategic leader will own web, lifecycle marketing, and upper funnel acquisition, driving measurable business results in a high-growth environment.
What You'll Own
- Growth Strategy: Partner with Growth Product leadership to define unified company-wide growth strategy, aligning product-led and marketing-led initiatives across the full customer lifecycle.
- Core Metrics: Own growth KPIs including customer acquisition cost (CAC), conversion rates, customer lifetime value (LTV), retention, and revenue contribution.
- Lifecycle Marketing: Build and scale lifecycle strategies that improve onboarding, engagement, retention, and re-engagement across the customer journey.
- Channel Expansion: Identify and prioritize new growth opportunities through testing, experimentation, and channel expansion.
- Planning & Budget: Lead annual and quarterly growth planning, forecasting, and budget allocation aligned with company goals.
- Cross-functional Leadership: Partner with Product, Sales, Brand, Analytics, and Finance teams to deliver integrated growth programs.
Why Calendly?
Millions rely on Calendly daily. Growth marketing is a strategic priority—the product has inherent viral potential with a funnel ripe for optimization, and multiple new products are launching this year. You'll work with a team that moves fast, thinks boldly, and is committed to impact at scale. This role offers significant opportunity to accelerate your career alongside top talent in a fully remote environment.
What We're Looking For
The ideal candidate combines strategic vision, analytical rigor, and team leadership with a proven track record of driving measurable business results in high-growth SaaS environments. You bring expertise in data-driven marketing strategy, funnel optimization, and cross-functional collaboration.
⚠️ Salary Disclosure: The employer did not publish compensation for this role. The range of $80,000–$130,000 USD annually is an editorial market estimate based on industry benchmarks for this level and function, not an employer commitment. Actual salary will vary based on experience, qualifications, and location.
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